![]() Getting an audience to appreciate a new setting, cast of characters, themes, and tone of a story is something comic book artists are quite familiar with when it comes to cover art. That display of characters over an impossible environment runs all the way through to todays Star Wars posters. Theres a really neat book by Garry Jenkins called Empire Building: The Remarkable Real-Life Story of Star Wars that gets into this story. ![]() ![]() Theres more than one source attributing Marvels financial success for 19 to the sales of that run. ![]() Ultimately, they did agree to publish the tie-in provided Lucasfilm received no royalties until 100,000 comics in the line were sold. Theres some really fascinating exchanges between the Lucasfilm publicity folks and Marvel Comics.īasically, Marvel turned them down cold originally because movie tie-ins didnt sell. Rogue One is operating with a different color palette, but much of the design layout holds over.Īs a part of that, they approached Marvel to develop a tie-in comic. There is a clear graphic influence in presentation from the original Star Wars poster all the way through to The Force Awakens. Later, Lucasfilm sent out some of the non-destroyed versions to members of the fan club. They decided to change the name after the poster has been produced.Ī frustrated Lucas heads down to the printing presses and demands they all be destroyed.
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